
Modern Retail Will
Face A Few Key Bottlenecks
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1. Talent
Given the expected investments and future
projections of size of organized retail there is
bound to be an explosion in employment
opportunities in India with the retail sector
requiring more than a million people over the
coming five years to staff the front end of its
operations.Taking an estimate of 30% extra
people required for back-end, the direct
employment generated by the organized
retail sector in India over the coming five
years can very well surpass the figure of 1.5
million direct jobs. Indirect employment
generated on the supply side to feed this
retail juggernaut will only add to this already
high number. This is a boon for the Indian
economy in terms of the employment
creation potential of modern retail, at the
same time a significant challenge for the
organized retail industry in terms of getting
access to such high number of trained
manpower in a short period of time.
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With more than US$ 30 billion in investments slated in the modern retail sector of
India, the exponential growth will be tempered by three major constraints in the Indian context:
- Talent shortage
- Retail space shortage
- Lack of supplier base
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2. Retail Space
Similarly, another major constraint that growth of organized retail can expect is
availability of quality retail space. With the expected investments, new retail space of
around 500 million sq. ft. will be required, as per estimates, across all retail formats
of which around 50% of the space would be required in malls. It is estimated that 76
million sq. ft. of additional mall space will be available 2007 end, and by 2010 end,
384 new malls are likely to emerge offering an area of over 115 million sq. ft. Even
after factoring an increase of 20% new space available over the next year, the new mall space available would be around 140 million sq. ft . leaving a huge shortage of
about 40% to meet the demand of 240 million sq. ft. by 2011. Also, there is heavy
dependence on Metros and mini Metros, as far as mall developments are
concerned. This is bound to create one of the biggest constraints in the growth of
organized retail in India.

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Retail Space Projections (mn. sq. ft.)

3. Supplier base
With most of the supplier base in India geared to cater to the small scale industry
and low farm holdings of an average of a hectare per farmer in India, large
supermarket and hypermarket chains will find it highly challenging to identify
sources of supply that provide them benefits of economies of scale, quality and
consistency in offerings..
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